Domain Name Renewal Tips for a Long Term Online Presence

Aug 30, 2023

To avoid losing one of your most critical corporate assets, renewing your domain name is crucial. Although you might be wondering why domain names even need to be renewed. You might mistakenly believe that registering a domain name is a "one and done" kind of business if you are new to the world of domains. Depending on the TLD and domain registrar, the duration of a domain name registration is usually between one and ten years. Let's say that the first registration period for your domain name ends, you choose not to renew it. If so, it might plummet and become a purchasing option for others. 

Losing a domain name is more than just a little hiccup; it's a blow to your company's reputation, brand, and clientele. 

Nothing is better for a business than remaining at the top of consumers' and potential customers' minds. Names bring things into consciousness. More than that, it's how they locate your website and how they'll think of you when they see your domain name. This is because your domain is a crucial component of your website and online visibility. It represents everything about your company, just like google.com does for Google. Your website won't continue to work properly if you use your domain name for it and it expires. Every time someone navigates there, an error will occur rather than serving as your business hub. And if your email is connected to that domain name...? That too qualifies as a loss. 

You'll have a chance to get a domain name back when it first expires before someone else registers it. But it costs more to go through that process than to renew on time. No matter which registrar you select, you could need to pay extra costs. 

That is Why You Need to Renew Your Domain Name 

If your domain expires, you may be awarded a grace period for few days to restore it. You will be assessed a reinstatement fee in addition to the usual renewal fee when a domain has expired. If you don't renew your domain name before the grace period expires, it will be released from the "Expired Domain Status" and enter a 30-day hold period known as the "Redemption Period." 

Let's say that after your domain has entered redemption, you wish to take it back. If so, you'll require assistance from customer support to start a Redemption Recovery. There is a redemption charge, but the alternative is to let a rival steal your domain name and use it for their own purposes. 

Domain Name Expiration Causes 

It is far too simple to forget that a domain name registration is really a temporary arrangement. Even while the domain name is currently under your possession and may remain so for years, it is still possible for it to lose it. There are several reasons by ways in which this could happen: 

Reminder notices for renewals: If you have them turned off, you can be setting yourself up for failure. Even though they can clog up your mailbox, automatic emails and notifications can also save your life. Approximately 30 days before the domain expiration date, Serversea.pk will start sending reminder emails to the provided email address, even if you manually turned off renewal reminders (for whatever reason). We promise that you'll get at least two reminders before the offer expires and one within five days of that date. To make sure you don't miss these crucial notifications, pay attention to your email or adjust your settings to mark the phrases "expiration" or "renewal." 

There is no auto-renewal option: You prevent yourself from forgetting by using your account details and setting your domain name to auto-renew. When auto-renew is activated, it will renew your domain name ahead of time, usually one day before expiration. Unless modifications are made or there are problems with your billing information, this function will continue to operate and auto-renew.

When Billing information is Outdated: It is simple to forget all the websites, services, and subscriptions you have connected to that specific card and had previously configured to auto-bill when you lose a credit card, or it expires naturally. In such circumstances, updating the billing information on a name you rented years ago and configured to auto-renew will be the last thing on your mind. Be sure to go through your invoices and determine what needs to be changed with correct billing if you lose or get a new credit card. If your serversea.pk auto-renew encounters a billing problem, we will make many attempts to send notifications and reminders that the payment failed and that the billing must be amended to stop the domain name from expiring. If there are fewer than 15 days left until your domain expires, you might need to manually renew it. 

Multiple domain registrars: If you have purchased a variety of different website domain names, it is especially easy to forget about or mix up your domains the more widely spread out they are. Due to its dispersion among registrars, it is all too easy for a domain name to fall through the cracks and expire. We at Serversea.pk advise you to combine all your domains into a single service. By doing this, you can consolidate and combine all your domains into a single billing account. Making payments, checking domain name expiration dates, or making changes from a centralized platform are all made much simpler. 

Email address to contact for this domain: Here at Serversea.pk, we strongly advise starting to use your brand-new domain email address as your main email address. Except for domain expirations, this is a fantastic thing. If you choose your domain email to control the domain name it is connected to, you put yourself in a difficult situation because you won't be able to access the email if you forget the password to the account. Additionally, if the expiration date passes, you won't be able to use that email during the grace period for renewal. Because of this, you ought to consider giving your account a backup email address. 

When an organizational email address gets expired: When registering a domain name, we frequently run into issues with people using work or school email addresses that require them to be actively participating in such organizations to access the account, like work or club emails. So, if a person registers a domain name with such an email and then graduates from school or leaves their job, they will no longer have access to the email address associated with the domain name. 

To access an organization's email account, a person must still be actively involved with that organization, such as is the case with a work or club email address, which is a problem we encounter all too frequently during the process of registering a domain name. Therefore, if someone registers a domain name with such an email and later completes their education or quits their work, they will no longer have access to the email address linked to the domain name. Due to security concerns or a deletion of the entire account, it will frequently be impossible to regain access to that email. Without logging into the account, it could still be feasible to renew your name, but doing so makes life much more difficult for you and increases the chance that you won't see an alert when your domain is about to expire. 

Waited too long to renew: Some people simply take too long to renew their domains, even though they may have received numerous reminders or notifications. At this point, it is too late to take corrective action. Rest confident that you will no longer own the domain name on the day of expiration. 

When Domain Name Gets Expired 

When a domain name expires, several events will take place: 

Step 1. 

Alerts for domain name expiration: Prior to your domain name registration expiring, Serversea.pk will start emailing you reminders. Before expiration, at least two alerts will be sent, and one will be sent within five days of expiration. 

Stepp 2. 

When a domain name registration expires, its status will be converted to what is known as a Renewal Grace Period if the owner has not renewed it before the expiration date. In this situation, you have a grace period of thirty days during which you can renew the domain name without paying any further fees. Your domain name will be terminated as soon as one day after expiration, replaced with a parking page noting the expiration of the domain name, and other services you may have connected to the domain name may stop working. 

Step 3. 

When the grace time for renewal expires, the status of the expired domain name is moved to Registrar Hold. The initial domain owner may pay both the renewal fee and a redemption fee during this thirty-day window. 

Step 4a. 

Registrar auction: While the domain name is still in the "registrar hold" position, the registrar attempts to sell it to the highest bidder in an option auction. The highest bidder will have to wait the entire thirty days of the registrar's hold before they own the domain name if it does really sell. The bidding cost is returned, and the original owner still holds onto the domain name if the owner wishes to renew during this time. The domain name gets transferred to the auction winner if the original owner does not renew it after 30 days have passed. 

Step 4b: 

Closeout sale: If the domain name isn't bought at auction or renewed by the original owner, a registrar will frequently advertise it as a closeout sale, where it can be purchased for a lower 'buy it now' price on top of the domain name registration charge. The registrar hold period is still in effect if a name is purchased during a closeout sale, giving the original owner the chance to reclaim ownership within the allotted thirty days. 

Step 5:  

Redemption period: If the domain name has not been bought or renewed after the registrar hold expires, it is returned to the registry. The domain name is placed under redemption period status after release, which prevents changes or deletions for 30 days. To reinstate the website and email during this time, the original owner can pay the redemption price plus the renewal fee. 

Step 6:  

Registry grace period expiration: If the domain name renewal grace period expires without it being renewed, it will be given the status of pending deletion. The domain will eventually be removed if no restoration efforts are made by the owner, registry, or registrar. After this deletion, the domain name will once again be available for general registration. 

Keep your website and domain name operational

On the online market, domain names are essential. Choosing a catchy domain name is a time-consuming but crucial step in equipping your company with the resources it needs to succeed. A domain name expiration can be a demoralizing and business-crippling problem because such an investment is necessary for success. It is only made worse if a rival succeeds in snagging your domain name. It's possible that all the time and work put into creating that brand and connecting it to the domain name was in vain. 

The easiest method to avoid this problem is to take every precaution to stop a calamity like this from happening in the first place. This entails routinely monitoring your email and spam folders for renewal reminders, setting up personal expiration alerts, always making sure that the billing information for your domain is up to date, and setting your account to auto-renew. Don't be anything less than proactive when it comes to one of your domain names potentially expiring because if you take the appropriate actions, you can save yourself a major headache. This shouldn't ever be a problem if the proper infrastructure is put in place!